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The Truth of Imposter Syndrome
I want to be transparent with my absence of CAGGS. I’ve always found writing as an outlet, so I hope my transparency helps anyone else struggling. Imposter Syndrome echoes a feeling of self-doubt & undeserved success. The root can be several factors related to self-worth & value…two concepts I’ve had difficulty seeing within myself. We all have doubts from time to time regarding ourselves & that’s okay. Imposter Syndrome transforms those occasional doubts to a constant battle
Alyssa Caggiano
Nov 5, 20252 min read


The Fall of Influencer Branding
Influencers have paved the way for a few of the biggest beauty brands we know today. However, these brands’ demise has been the use of...
Alyssa Caggiano
Aug 31, 20252 min read


Pastels & Petals: Our Favorite Pastel Products
Flowers & trees are beginning to bloom with beautiful shades of greens, yellows, pinks, & more. Spring is about reintroducing color,...
Alyssa Caggiano
Mar 12, 20252 min read
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